Hotpot 16: How to help your ideal client find you with Joanne Lee

How to help your ideal client find you

Develop your Coaching Brand and market yourself and your business

You’ve decided to establish yourself as a coach, but imposter syndrome sets in and you realise you’ve no idea how to target your ideal client! Or maybe you’re already a coach and need new ideas on how to attract clients.

During this session Joanne will share some of her experiences and learnings into how she developed her coaching brand and how she uses social media to attract clients.

• The Strategy – a little science behind branding and marketing
• The Client – how to identify your ideal client, what do want them to know, feel, do
• The Coach – who are you, what do you have to offer, develop your elevator pitch, what are your proof points?
• The Channels – which ones suit which ideal client, how to use them, content calendars, scheduling tools

Joanne Lee 

Joanne is a career coach and a communications specialist. She spent over 30 years in senior management in the financial services industry, developing and leading teams and advising senior business leaders across a range of marketing and communications roles.

https://www.linkedin.com/in/joanneleecoaching/

https://www.instagram.com/joanneleecoaching/

https://www.joanneleecoaching.com/